Month: December 2017

Why build a Video-First Culture?

Video has risen to the very top of the list as the communication method of choice for the corporate and business environment.  As the use of video continues to grow, it is essential that companies build a culture that has bought into this form of communication.

Why build a Video-First Culture?

Looking at communication methods among different age groups, show that 87% of younger respondents would prefer to work for a more “video-enabled” organisation or business rather than one that limits its investment in video conferencing and external and internal meetings.

This tells us that video will continue to gain in popularity as the younger generations work their way up to holding more senior roles.

Future-proof your communication

In case you still need to be convinced, here are a few benefits of video communication:

  1. Choosing to schedule your meetings via a video conferencing platform instead of a traditional conference call can help you develop more meaningful relationships with colleagues, business partners, clients, investors and more.
  2. Video can help to reduce the cost of both time and money in travelling to and from meetings.  Your most expensive asset is probably your people.  Do you really want them to spend their time stuck in traffic when they should be working productively for you?
  3. Setting up a meeting lightening fast – Using something like Zoom which is low-cost, reliable and secure, with your PanaCast 2 Video Camera, you can set up a meeting and have 10 groups of people spread out all over the world in that meeting in less than 1 minute.

Humanise your interactions:

Video allows participants to pick up the nonverbal cues, that make up to 93% of standard communication.

When using the right technology, video communication has the potential to mimic face-to-face interactions. Seeing someone while they are speaking transforms the nature of the conversation, for the better.

Cut travel costs:

Video calls allow you to schedule regular meetings, internal or external, without having to physically travel to another location. This helps to cut travel costs and time.  This enables your business to allocate that budget elsewhere (perhaps for some new video conferencing technology!).

Enable remote work:

Last year, about 43% of management and director level people spent at least part of their time working remotely.

In order to keep all of these remote employees engaged and feeling as though they are part of the team, video communication can be used to coordinate check-ins and to give remote employees the opportunity to have some valuable face time with the rest of the team.

Video communication will continue to rise in the coming years, which makes the case to start building your video-first company culture now.

So, if you are going to use video, why not do it professionally?

To find out how click here.

Source – Altia Systems

"More than 2500 organisations in 38+ countries are using the PanaCast daily to improve their communication and productivity.

Over 200 universities are now adopting the PanaCast for lecture capture and huddle room deployments."

What our clients say!

  • “(PanaCast 2) is a very different form factor than the usual 1080p camera that we are using elsewhere in the lab. You can see it has no seams and it’s a very good picture quality.”

    ScobleFuturist / Rackspace

  • “PanaCast…actually seems like something that would be both fun and exceedingly useful.”

    SeoWriter / TechCrunch

  • “The actual image captured by the camera when we tried it in a lecture theatre (300+ seat) was perfect. Every seat in the frame, handled the lighting conditions well, good focus, seamlessly stitched. Very impressed.”

    Geoff Lambert
    Sr. Project Manager of IT & Digital Services / University of Western Sydney

  • “… a great improvement over standard video chat experiences.” Read article

    Michael Gorman
    Editor-in-Chief / Engadget

  • “The panoramic view allowed me to see all five remote participants at the same time, and the 4k resolution provided great visual detail – allowing me to feel ‘connected’ to everyone in the meeting.”

    What Ira M. Weinstein thinks about the PanaCast 2
    Senior Analyst & Partner / Wainhouse Research

  • “We chose the PanaCast 2 video camera because it gives an immersive sense of participation to remote meeting participants. With PanaCast 2, there is no need to squeeze together to get into the scene or waste time panning and zooming like with a typical conference room camera.”

    Jolean De KortJolean De Kort
    Director Employee Technology / GoDaddy

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