Month: January 2017

A Video Conference Call in Real Life

A Video Conference Call in Real Life

If you’ve ever been part of a video conference call at work, involving lots of colleagues in different locations and time zones, then please watch this short video.  It will all seem very familiar to you!

Enjoyable as the video is…. you will know how frustrating a conference call like this can be. But it doesn’t have to be like this!

A Video Conference Call in Real Life…

Check out the PanaCast 2 – the world’s first 180° 4K video camera for personal and room–based video communications.

Huddle Rooms and Spaces

Video conferencing has traditionally been associated with large boardrooms and meeting rooms. However, the demand for more spaces capable of supporting visual collaboration has driven the need for lower cost, simpler and more compact hardware solutions specifically designed for these smaller spaces.

Intermedia Communication Solutions is a specialist supplier of equipment and services for this new Huddle Room market and we can help our clients acquire enterprise-grade solutions at cost-effective pricing.

There may be light at the end of the tunnel

The end to the Southern Rail strikes is not looking imminent. Around 300,000 passengers use Southern services each day (many of whom are commuting into London). So we started to think about some of the positives of not travelling by train to work if you are one of the hundreds of thousands affected, which should hopefully reduce your stress levels.

Avoiding germs

The average office desk is home to 400 times more bacteria than in a toilet!

We all know that germs (bacteria, viruses and other microorganisms) can be picked up anywhere and everywhere. They spread in all sorts of ways, but particularly via invisible droplets when people near to you talk, cough and sneeze. At this time of year when cold and flu viruses are particularly prevalent, working at home away from public transport and a shared desk can be really good for your health!

More time at home with your family

The number of workers who commute daily for two hours or more has increased by a third in five years, a study revealed. The increase has mostly been driven by soaring house prices and stagnant wages. If you can work from home or can move closer to your place of work, you should have more quality time with your friends or family.

Late to rise early to bed

If you can work at home – it goes without saying – you can have an early night and a lie-in in the morning.

Increase productivity

If it takes you hours to get to work and back each day, then you could be spending that time being more productive doing work.

Getting fitter

You might want to use your free two hours getting fitter by visiting the gym, going for a walk, or doing an exercise class.

Save money on coffee and pastries

Londoners spend around a whopping £2,000 every year on those ‘must have’ items for their journeys such as coffee, pastries and crisps, according to research from AMEX. Even if you cut your spending down by 50% – think what you could buy with the money you save.

Making the most of conference calls

These days, more and more of us are working with remote colleagues, clients, suppliers and partners. With the daily commute for some of us in meltdown, now is a great time to make more of online conferencing tools and facilities such as GoToMeeting, Skype for Business and Zoom.

Affordable Meeting Rooms

And there’s good news for the Office end of the call; a good quality video meeting system for a small/medium room can be set up for less than £3,000 (less if you already have a large screen display) which will be returned in increased productivity in no time (especially if the strikes continue!)

For further information, or to make an enquiry, call us on+44 (0)1992 878312, or please fill in the form on our contact page and we will call you.

Altia Systems Appoints Intermedia Communication Solutions as EMEA Distributor for the Revolutionary Panacast 2® Video Camera


PanaCast 2 –  The world’s first 180° Panoramic-4k plug-and-play USB video camera now ships from Europe following distribution agreement

London, England, January 06, 2017 – Intermedia Communication Solutions, specialist supplier of video equipment for the small videoconferencing room or Huddle Room, today announced that it had completed a distribution agreement with Altia Systems or Cupertino, California, USA, makers of the PanaCast 2® 180° Panoramic, 4k plug-and-play USB video camera.

The highly disruptive PanaCast 2 video camera is transforming the way people engage and collaborate over video.  The many features include:

  • An ultra-wide, natural looking field-of-view with unparalleled visual clarity and immediate control over direct interaction
  • A camera that delivers a 180º wide by 54º tall field-of-view with 3840 x 1080 pixels per frame
  • The ability to greatly reduce the optical distortion normally associated with such a wide field which makes it a natural choice for small, so-called Huddle Rooms with no participants remaining out-of-shot
  • Being able to virtually ‘look around’ the room by navigating through video stream with familiar multi-touch gestures on personal devices, creating individual views instantaneously from anywhere, and without disturbing other participants

The PanaCast 2 camera works plug-and-play with popular collaboration services such as Microsoft® and Skype®for Business without requiring any driver or software installs.

Javed Tufail, Director Sales and Business Development says, “We welcome Intermedia as a Distributor of PanaCast Cameras and are delighted that a company with Intermedia’s experience has joined the rapidly-expanding PanaCast channel community to represent the product in Europe, the Middle East and Africa. I am pleased that Intermedia will now be able to provide the product in EMEA along with the strong regional support that this remarkable camera deserves.”

Doug Pidduck, founder and CEO of Intermedia Communication Solutions added, “From first sight, I knew that the PanaCast 2 would fill a much needed gap in the fast-growing Huddle Room segment of the video collaboration marketplace.  The trick to successful video meetings has always been to create an outstanding user experience and a big part of that is to make the technology transparent.

The PanaCast 2 frees the user from the tyranny of the much-disliked Pan, Tilt, Zoom or PTZ camera removing one big inhibiting factor to a relaxed and productive video meeting”.

~ Ends ~

PanaCast® and Altia Systems® are trademarks of Altia Systems®, Inc. All other trademarks trade names, brand names, company names and/or logos appearing in this news announcement are the property of their respective owners.

For further information, or to make an enquiry, call us on+44 (0)1992 878312, or please fill in the form on our contact page and we will call you.

DEATH of the PTZ

The original reason the PTZ or pan, tilt, zoom camera was introduced is so far back in the mists of time, almost everyone has forgotten what it was.

Actually, the PTZ was always an irrelevance or, at the very least, a poor use of funds so why, in this modern age, do we keep buying them? Habit mainly, because the original need has long gone and, with the use of new technology, the tyranny of the PTZ may be happily consigned to history where it belongs.

So when and why did we start using them and what’s the modern alternative?

When videoconferencing was new and very, very expensive, rooms were sometimes custom-built but, more often, existing boardrooms and directors’ meeting rooms had video added to any existing audio-visual capability. A videoconferencing fit-out could easily cost upwards of $500,000 per room or more.

Meeting participants would have been mainly C-level management and the meetings quite formal with pre-prepared agenda because the cost of connection was significant, particularly for international calls.


Many of these rooms used the typical boardroom layout with long tables often seating over 20 people. The video camera was mounted above or below the display so the distance of the furthest participant could be several metres.

These days, camera resolution in a modern smartphone is measured in megapixels or millions of pixels. Early videoconferencing systems were limited to just 92,000 pixels and these had to stretch across large video displays (usually from projectors). So the video images weren’t great and the rooms had to be carefully designed to get the best from the limited quality.

In order that the far end could make out who was speaking to them, the PTZ camera was introduced so that you could zoom in and devote those 92,000 pixels to the current speaker. Of course, someone had to ensure that the camera was pointing in the right direction at the right time. In other words, someone had to “direct” the camera and, in the days of the half a million dollar video room, there was generally a technician on standby throughout the meeting to establish the call and monitor the connection so this person was generally pressed into controlling the camera when required. Most PTZs had a number of preset camera positions programmed in so the technician just needed to select the appropriate preset that covered the current speaker.

When systems became lower cost and more numerous, user interfaces were created to allow the participants to make their own calls (or VC administration personnel set up calls remotely and/or automatically) and it was at this point that PTZ control really became a pain.

Users were not interested in controlling the camera. It was a distraction from the meeting and demeaning for a senior executive to get involved with the technology. It was also an opportunity to screw up in front of one’s peers when the technology did something unexpected (like focus on the ceiling).

So what did they do? They set the zoom to fully wide and left it there demoting the expensive PTZ to a fixed camera, making it irrelevant and degrading the experience for the far end users.

Sure, there were attempts to resolve this using push-to-talk microphones that forced the camera to the current live mike and voice-tracking cameras which were supposed to move automatically to the current speaker. Apart from causing sea-sickness in the viewer from rapidly-tracking images, these auto-tracking cameras were pretty bad at finding the speaker unless the whole room was set up in something akin to an anechoic chamber because the audio tracking system would often mistake a reflected audio path as the direction of the speaker and focus on the source of the reflection from, for example, an adjacent wall. Not very helpful and, if an animated discussion broke out with multiple participants speaking at the same time, video chaos ensued.

Move forward 25 years. The big difference is the video resolution of current systems. Most enterprise-grade videoconferencing systems can deliver at least 1920 x 1080 pixels or full HD with some new products now emerging with 4K, or Ultra HD, capability (3840 x 2160 or around 8 megapixels).

The early problems around being able to discern who was speaking due to poor resolution have gone; every one can be seen clearly so why are we still deploying PTZ cameras? In fact they are now not only redundant, they are becoming a major problem.

Huddle Rooms

This term has been adopted to mean small rooms that have not previously been considered viable for video capability due to cost. Two big factors are coming into play to change things significantly:

  • Cloud video services where the large cost of the video network infrastructure is being picked up by a Videoconferencing as a Service (VCaaS) operator and clients need only pay a low subscription fee for access and
  • Dramatically falling room hardware costs. It’s now possible to deploy video into a huddle room for less than US$5,000 including a large format display.

Under pressure from their users for more readily available visual collaboration facilities, organisations are pressing these Huddle Rooms into video service at a time when the above factors are combining to take a lot of the pain away.

But there is a problem when you start to use small rooms that only seat a few people; the participants are all very close to the display and, consequently, very close to the camera.

A typical, modern PTZ camera has a field-of-view (FoV) of just 70-90 degrees. When placed in a small room, this will mean that some of the participants will be partially or completely out-of-frame or will force everyone to huddle closer than they may have expected in one place around the table.

Typical camera view

A Modern Solution

One company that has recognised this peculiar anachronism is Altia Systems in Cupertino in California.

Altia has come up with the first new approach to the videoconferencing camera in three decades and it’s both obvious in hindsight and a radical departure.

Altia have produced PanaCast 2, the world’s first 180° 4K panoramic camera designed to cover the entire room in a single, ultra high definition video image.

PanaCast 2 camera

Now, while wide-angle or wide field-of-view cameras have been around for a long time, unless you spend a huge amount of money on special lenses, they produce significant distortion causing horizontal and vertical lines to bend (so-called barrel distortion) and form a very unnatural image unusable for videoconferencing.

Altia took a different approach. They took three HD cameras each of more modest field-of-view and stitched the three images together dynamically in the camera while also adding image correction to produce a single video stream that can cover up to 180° with very little distortion.

PanaCast 2 field of view up to 180 degrees.

PanaCast 2 field of view

The result is a very clear view of any room from the smallest Huddle Space to the largest boardroom or classroom in which every person, whiteboard or flip-chart is clearly visible.

And, because the image is in high definition, individual viewers or sites can pan and zoom into the part of the transmitted scene that interests them most without impacting the view of any other site. So, if I want to see the presenter or the whiteboard while you prefer to watch the reaction of others in the room, we can both do so using our own devices with no conflict.

By banishing the PTZ camera to history, one big intimidating factor in the video meeting room can be removed. In these days of self-service visual collaboration, the technology has to be as transparent to the user as we can make it. The PanaCast 2 camera is a game-changer in the video room and will allow organisations to expand their use of video especially into smaller rooms or Huddle Rooms and, at the same time, delivering a much-improved user experience.

For more information on the PanaCast 2 camera, visit, call us on+44 (0)1992 878312, or fill out the form on our contact page and we will call you.

"More than 2500 organisations in 38+ countries are using the PanaCast daily to improve their communication and productivity.

Over 200 universities are now adopting the PanaCast for lecture capture and huddle room deployments."

What our clients say!

  • “(PanaCast 2) is a very different form factor than the usual 1080p camera that we are using elsewhere in the lab. You can see it has no seams and it’s a very good picture quality.”

    ScobleFuturist / Rackspace

  • “PanaCast…actually seems like something that would be both fun and exceedingly useful.”

    SeoWriter / TechCrunch

  • “The actual image captured by the camera when we tried it in a lecture theatre (300+ seat) was perfect. Every seat in the frame, handled the lighting conditions well, good focus, seamlessly stitched. Very impressed.”

    Geoff Lambert
    Sr. Project Manager of IT & Digital Services / University of Western Sydney

  • “… a great improvement over standard video chat experiences.” Read article

    Michael Gorman
    Editor-in-Chief / Engadget

  • “The panoramic view allowed me to see all five remote participants at the same time, and the 4k resolution provided great visual detail – allowing me to feel ‘connected’ to everyone in the meeting.”

    What Ira M. Weinstein thinks about the PanaCast 2
    Senior Analyst & Partner / Wainhouse Research

  • “We chose the PanaCast 2 video camera because it gives an immersive sense of participation to remote meeting participants. With PanaCast 2, there is no need to squeeze together to get into the scene or waste time panning and zooming like with a typical conference room camera.”

    Jolean De KortJolean De Kort
    Director Employee Technology / GoDaddy

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